This cookie notice supplements the Motel One privacy policy. We use cookies (i.e. text files) or web beacons (i.e. graphics files), which are stored on the user’s device. These files are used to collect certain user-specific settings and technical information that can be used to identify users. This information shows us when and how our websites www.motel-one.com and www.the-cloud-one.com (‘websites’) are used by users and enables us to continuously improve them. We also use tracking and analysis tools to ensure the ongoing optimisation and needs-based design of our websites.

 

Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings. Various types of cookies and tracking/analysis tools are used. Cookies can be used by Motel One itself or by other third-party providers. For cookies from third-party providers (such as Google Maps), the provider in question may also incorporate cookies and analysis tools into the websites of Motel One. Motel One has no influence over the cookies or tools used by the third-party provider. By giving your consent, you authorise the third-party provider to use cookies and process data. For more information on this use of cookies, see the websites of the third-party providers.

 

Essential cookies

This technology is necessary in order to activate the core functionality of the websites. The key services cannot be provided without essential cookies. The user cannot deactivate essential cookies.

 

Usercentrics consent management platform

Usercentrics is a consent management platform via which the declaration of consent of the user to data processing is obtained, administrated and documented in accordance with data protection regulations.

 

Cookie set by:

Usercentrics GmbH

Rosental 4, 80331 Munich, Germany

 

Purposes of data processing

• • Compliance with legal obligations
• • Consent storage

 

Technology used

• • Cookies
• • Local storage

 

Data attributes

• • Consent ‘Yes’ or ‘No’
• • Log file data (anonymised IP)

 

Collected data

• • Date and time of the visit
• • Device information
• • Browser information
• • Anonymised IP address
• • Opt-in and opt-out data

 

Legal basis

The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining the websites pursuant to Article 6(1)(f) GDPR.

 

Place of processing

European Union

 

Storage period

The personal data is erased when it is no longer necessary for this purpose.

You can find more information at: https://usercentrics.com/privacy-policy/

 

reCAPTCHA

reCAPTCHA can be used to verify whether the data entered on a page has been entered by a human or an automated program (e.g. a bot). This service is necessary in order to ensure that the websites can be used properly.

 

Used by:

Alphabet Inc.

1600 Amphitheatre Parkway, Mountain View, CA 94043, United States of America

 

Purposes of data processing

• • To ensure that our websites are being used by a human and not a bot.

 

Technology used

• • Cookies

 

Data attributes

• • User input

 

Collected data

This list contains all (personal) data collected from or through the use of this service.

 

• • IP address
• • Click path
• • Time spent on the page
• • User behaviour on the website
• • Browser language
• • User input
• • JavaScript objects
• • Browser plugins

 

Legal basis

• • The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining the websites pursuant to Article 6(1)(f) GDPR.

 

Place of processing

USA

 

Storage period

The data is erased when it is no longer needed for processing.

 

Third-party recipients of data:

• • Alphabet Inc.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

 

Technical cookies

Technical cookies facilitate navigation on our websites and the use of essential features. Using technical cookies ensures that, for example, after logging in with a user name and password, the user remains logged in during his or her visit to the site. Additionally, technical cookies make it possible to retain user-specific configurations and settings (e.g. language settings).

 

Processors

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

 

Purposes of data processing

To support the fundamental functions of our websites

 

Technology used

• • Cookies
• • Pixel

 

Collected data

• • Basket ID
• • Session ID
• • Language preferences
• • Account authentication information
• • Log-in status information

 

Legal basis

The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its websites pursuant to Article 6(1)(f) GDPR.

 

Place of processing

Germany

 

Storage period

Processed personal data will be deleted as soon as the purpose of the processing has been achieved and there is no longer any statutory obligation to retain the data.

 

Third-party recipients of data:

• • Computop Wirtschaftsinformatik GmbH

• • Emarsys North America Inc.

You can find more information at: https://www.motel-one.com/en/data-privacy or https://www.the-cloud-one.com/en/data-privacy/

 

Functional cookies

These cookies are necessary in order to activate the enhanced functionality of the websites. If these cookies are not active, certain features of our websites will not be available.

 

One Click Book

This cookie facilitates booking with just one click, provided that this feature has been activated in the user profile.

 

Processors

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

 

Purposes of data processing

• • To improve user-friendliness

 

Technology used

• • Cookies

 

Collected data

• • Information on whether this feature has been added by the user

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

Germany

 

Storage period

Processed personal data will be deleted as soon as the purpose of the processing has been achieved and there is no longer any statutory obligation to retain the data.

You can find more information at: https://www.motel-one.com/en/data-privacy and https://www.the-cloud-one.com/en/data-privacy/

 

Search history

This cookie makes it easier to enter search strings by pre-filling the search box with the information from your last search.

 

Processors

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

 

Purposes of data processing

• • To improve user-friendliness

 

Technology used

• • Cookies

 

Collected data

• • Dates of arrival and departure
• • Purpose of trip
• • Number of travellers

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

Germany

 

Storage period

Processed personal data will be deleted as soon as the purpose of the processing has been achieved and there is no longer any statutory obligation to retain the data.

You can find more information at: https://www.motel-one.com/en/data-privacy or https://www.the-cloud-one.com/en/data-privacy/

 

Analysis and tracking cookies

Tracking and analysis tools are used to ensure the ongoing optimisation and needs-based design of our websites. Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings.

 

Google Analytics, Google BigQuery

Google Analytics is a web analytics service. Google Analytics enables the controller to analyse user behaviour and create customer segments and profiles by using other Google services, such as Google Firebase and the Google Tag Manager.

Google BigQuery is a data management service. Through the use of the Google Cloud infrastructure, Google BigQuery enables the controller to store and manage the data collected. Raw data (GA4 tracking data) is exported in the form of tables that contain user IDs, which are assigned by Google Analytics and Google Firebase.

 

Processors

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Google Cloud EMEA Limited

70 Sir John Rogerson’s Quay, Dublin, D02 R296, Ireland

 

Purposes of data processing

• • Marketing
• • Advertising
• • Web analytics
• • Analysis of website use in order to optimise the website and adapt its design to meet user requirements
• • Reports on website activity
• • Cross-device tracking in order to optimise the website and adapt its design to meet user requirements
• • Data storage

 

Technology used

• • Cookies
• • Pixel tags
• • Cross-device tracking with deterministic linking (makes it possible to evaluate the use of online services with various electronic devices by the same person after he or she has logged in)

 

Data attributes

• • IP address (anonymised)
• • User and log-in ID (pseudonymised)
• • Browser information (browser type, referrer/exit pages, the files displayed on our website, operating system, date/time stamp and/or clickstream data)
• • Usage data (views, clicks, duration of use, frequency of use)

 

Collected data

• • IP address
• • User and log-in ID
• • Date and time of the visit
• • Usage data
• • Click path
• • App updates
• • Browser information
• • Device information
• • JavaScript support
• • Pages visited
• • Referrer URL
• • Downloads
• • Flash version
• • Location information
• • Purchasing activities
• • Widget interactions

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

European Union

 

Storage period

 The data is erased after 36 months. The data storage location is Frankfurt am Main, Germany.

 

Third-party recipients of data:

Alphabet Inc.

 

The data is transmitted to the following third country:

USA

Click here for more information and to view the data protection settings of Google:

tools.google.com/dlpage/gaoptout 

https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

 

Google Tag Manager

This is a tag management system for managing JavaScript and HTML tags which are used to implement tracking and analysis tools (such as Google Analytics). Using tracking and analysis tools, the controller can analyse the behaviour of users and generate customer segments and profiles. No data is stored in Google Tag Manager itself. Google Tag Manager is merely used to transmit data to other data processing systems such as Google Analytics.

 

Processors

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

 

Purposes of data processing

• • Management of website tags

 

Collected data

Tag Manager is a cookie-free domain and does not collect any personal data. However, Google Tag Manager can activate other tags which might collect and process personal data.

 

Place of processing

USA

 

Storage period

The data is erased when it is no longer needed for the purposes of processing.

 

Third-party recipients of data:

• • Alphabet Inc.

 

The data is transmitted to the following third country:

USA

 

Data protection officer

You can find the email address of the data protection officer of the processor below.https://support.google.com/policies/answer/9581826?hl=en&visit_id=638065365299100593-191791922&rd=1  Click here for more information and to view the data protection settings of Google: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://support.google.com/tagmanager/?hl=en#topic=3441530

Cookie policy URL https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/

 

Google Firebase

Google Firebase is a development platform for mobile and web applications which is used to help develop apps and generate and collect analytical data. Google Firebase uses Google resources and technology such as Google Analytics. Using Google Analytics for Firebase, the controller can analyse the behaviour of users and generate customer segments and profiles.

 

Processors

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

 

Purposes of data processing

• • To develop and optimise apps
• • Marketing

 

Technology used

• • Cookies
• • Pixel tags

 

Data attributes

• • User and log-in ID (pseudonymised)

 

Collected data

• • Device ID and time stamp

 

Place of processing

USA

 

Storage period

The data is erased after 180 days.

 

Third-party recipients of data:

Alphabet Inc.

 

The data is transmitted to the following third country:

USA

 

Data protection officer

You can find the email address of the data protection officer of the processor below.

https://support.google.com/policies/troubleshooter/7575787?hl=en

Click here for more information and to view the data protection settings of Google: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://support.google.com/tagmanager/?hl=en#topic=3441530

Cookie policy URL https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/

 

Google Maps

This is an online mapping service.

 

Processors

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

 

Purposes of data processing

• • To display maps

 

Technology used

• • Cookies

 

Data attributes

• • Cookies
• • Usage data

 

Collected data

• • IP address
• • Location information

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

European Union

 

Storage period

The data is erased when it is no longer needed for the purposes of processing.

 

Click here for more information and to view the data protection settings of Google: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/terms?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

 

Facebook pixel

Facebook pixel allows the website visitors’ behaviour to be tracked once they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the efficacy of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimised.

A randomly generated user ID and the time of the first visit are also recorded. This ID allows Facebook to recognise returning users on this website and compile data from previous visits.

 

Processors

Meta Platforms Ireland Ltd.

4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

 

Purposes of data processing

• • Marketing
• • Advertising
• • Web analytics
• • Analysis of website use in order to optimise the website and adapt its design to meet user requirements

 

Technology used

• • Cookies

 

Collected data includes

• • IP address
• • User ID
• • Browser information
• • Usage data

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

European Union

 

Storage period

The data is erased after 90 days.

 

Recipients of data

Partners, service providers, external researchers, among others

You can find more information at: https://www.facebook.com/privacy/policy.

Data is only passed to third parties if justification to do so exists under Art. 6(1)(a-f) GDPR.

 

The data is transmitted to the following third country

USA

 

Marketing cookies

This technology is used by advertisers to display adverts that are relevant to your interests.

 

OWAPro

The web analysis and online marketing controlling system OWAPro from Hurra Communications GmbH (hurra.com) is used for web analysis and the optimisation of online marketing measures. Web analysis primarily helps with the analysis of user streams on the website and the optimisation of online marketing campaigns

 

Processors

Hurra Communications GmbH, Wollgrasweg 27, 70599 Stuttgart, Germany

 

Purposes of data processing

• • Performance
• • Advertising

Technology used

• • Cookies
• • Pixel

 

Collected data

• • Anonymised IP address
• • Pages visited
• • User ID
• • Session ID (cookie)
• • Browser information
• • Location information
• • Referrer URL
• • Click path
• • Device information
• • Date and time of the visit
• • Demographic information
• • Payment methods
• • Language
• • Purchasing activities
• • Cancellations
• • Customer status
• • Transaction details (purchase price, payment method)
• • Conversions

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

Germany and Poland

 

Storage period

Personal data is erased or anonymised after 18 months. Anonymised data is stored for the term of the contract between us (Motel One GmbH) and Hurra Communications GmbH as well as after its expiry.

 

Recipients of data:

• • Hurra Communications GmbH
• • Hurra Communications Sp. z o.o.
• • Criteo SA
• • LinkedIn Inc.
• • Google Ireland Limited
• • Facebook Inc.
• • Axel Springer Teaser Ad GmbH

 

Click here for more information and to view the data protection settings of hurra: http://ssl.hurra.com/opt-out?cid=600&ln=en

Click here to read the privacy policy of the processor. https://privacy.hurra.com/

 

Google Ads

This is an advertising service.

 

Used by:

Google Ireland Limited

Google Building Gordon House, 4 Barrow Street, Dublin D04 E5W5, Ireland

 

Purposes of data processing

• • Advertising

 

Technology used

• • Cookies
• • Pixel tags

 

Data attributes

• • User agent
• • Conversions
• • Usage data (clicks, views, referrer URL, URL visits)
• • Google Ad cookie
• • Potentially income
• • Points of contact with advertising media

 

Collected data

• • IP address
• • Browser information
• • Usage data
• • Date and time of the visit
• • Location information
• • Cookie ID

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

USA

 

Storage period

The data is erased when it is no longer needed for processing. The log data is anonymised after nine months and the cookie information is anonymised after 18 months.

 

Third-party recipients of data

• • Alphabet Inc.

 

The data is transmitted to the following third country:

USA

 

Click here for more information and to view the data protection settings of Google: https://safety.google/privacy/privacy-controls/  

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

 

Pinterest

This is an online pin board service for images and photos with an optional social network with a visual search engine.

 

Used by:

Pinterest Inc.

808 Brannan Street, San Francisco, CA 94103-490, United States of America

 

Purposes of data processing

• • Advertising
• • Marketing
• • Retargeting
• • Analysis

 

Technology used

• • Cookies

 

Collected data

• • IP address
• • Browser information
• • Website visited
• • Date and time of the visit
• • Device information
• • Usage data

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

USA

 

Storage period

The data is erased when it is no longer needed for the purposes of processing.

 

Third-party recipients of data:

• • Pinterest Inc.

 

The data is transmitted to the following third country:

Worldwide

 

Data protection officer

You can find the email address of the data protection officer of the processor below.

https://help.pinterest.com/en/data-protection-officer-contact-form

 

You can find more information at:

https://policy.pinterest.com/en/privacy-policy

Cookie policy URL https://policy.pinterest.com/en/cookies

 

squarelovin

This service integrates user-generated content into the website (with your consent, e.g. integrated Instagram images with #MotelOne). These images (user-generated content) can be used to book hotel rooms on the website. The squarelovin cookie tracks the booking activity behind each image.

 

Processors

squarelovin Anchor Media GmbH, Budapester Strasse 45, 20253 Hamburg, Germany

 

Technology used

• • Cookies

 

Collected data

• • Browser information
• • IP address
• • Operating system
• • Internet service provider
• • Date and time of the visit
• • Click path
• • Search queries
• • Referrer URL

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Storage period

Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance to which squarelovin is subject. The data will then be blocked or erased at the end of a storage period prescribed by these legal standards unless it is necessary to continue storing the data for the conclusion or performance of a contract.

 

You can find more information at:

https://squarelovin.com/privacy/

 

 

Google Ads Remarketing

 

Processors

Google Inc.

1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

 

Purposes of data processing

• • Marketing
• • Advertising

 

Technology used

• • Cookies

 

Collected data includes

• • IP address
• • Other cookie information

 

Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box.

 

Place of processing

European Union

 

Storage period

The collected data (see above) is generally deleted after 9 to 18 months.

 

Recipients of data:

(Sub)processor; transmission to third parties only with the consent of the data subject or other justification

 

The data is transmitted to the following third country:

USA

 

SurveySparrow  

 

Processor  

SurveySparrow Inc.  

  

Purposes of data processing  

• • Marketing  
• • Analytics  

  

Technology used  

• • Cookies  

 

Collected data includes  

• • Click-Through Rates  
• • IP address  
• • location data  
• • survey responses 
• • device type 
• • operation system 

  

Legal basis  

The legal basis for the above data processing is, pursuant to Art. 6 (1) lit a GDPR, your consent, which you have given us via the banner by placing a check mark. The consent can be revoked in this setting at any time by removing the check mark.  

  

Place of processing  

European Union  

  

Retention period  

After expiry of purpose (max. 12 months) or declaration of revocation  

    

Recipients of the data:  

SurveySparrow Inc (otherwise no transfer to third parties).  

  

Transfer of data to the following third country:  

United States of America