Cookie Notice

This cookie notice supplements the Motel One privacy policy. We use cookies (i.e. text files) or web beacons (i.e. graphics files), which are stored on the user’s device. These files are used to collect certain user-specific settings and technical information that can be used to identify users. This information shows us when and how our websites www.motel-one.com and www.the-cloud-one.com (‘websites’) are used by users and enables us to continuously improve them. We also use tracking and analysis tools to ensure the ongoing optimisation and needs-based design of our websites.

Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings. Various types of cookies and tracking/analysis tools are used. Cookies can be used by Motel One itself or by other third-party providers.

For cookies from third-party providers (such as Google Maps), the provider in question may also incorporate cookies and analysis tools into the Motel One websites. Motel One has no influence over the cookies or tools used by the third-party provider. By giving your consent, you authorise the third-party provider to use cookies and process data. This may result in data being transmitted outside the EU/EEA, for example to the USA. It may not be possible to guarantee that these countries afford a level of data protection comparable to that ensured by the GDPR. If you do not agree to this, you can revoke your one-off consent to technically unnecessary cookies by unticking the box at any time. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

A. Chatbot and live chat

Our website offers you the option to use the chat feature to contact us regarding a hotel booking. This is a live chat tool. By using this chat feature, you are automatically using the services of DialogShift GmbH, Rheinsberger Strasse 76/77, 10115 Berlin, Germany. Personal data that you enter in the chat window is transmitted to DialogShift GmbH and stored.

I. Type and purpose of data processing

We use this personal data to effectively and directly assist our customers and prospective customers.
In addition to the personal data that you disclose during the chat, the following personal data is collected when you use the chat tool:

• IP address
• If necessary, personal data from the chat record, such as name, contact details and other information.

If you enter personal data in the chat window (e.g. name, address, email address, booking number), your personal data will be processed using artificial intelligence.
DialogShift also uses performance cookies for statistical purposes. These will process your IP address.

II. Particular risks when using artificial intelligence

When using the chat tool, data is processed using artificial intelligence (AI) to a limited extent. The tool is designed to autonomously answer your questions before you are handed over to a member of staff. Information is entered into the system as input, processed using algorithms and then displayed as output.
Often, the data protection principle of transparency in accordance with Art. 5(1)(a) of the GDPR, which requires the transparent processing of personal data, is not respected due to the machine learning functionality of AI systems. This is because AI-based systems continually modify and optimise their weightings and use the data entered for their ongoing development. In addition, it cannot be entirely ruled out that personal data will be transferred to third countries, e.g. the USA, due to this lack of data processing transparency.

DialogShift GmbH undertakes to use your data solely for the purpose of facilitating the chat. When providing artificial intelligence, DialogShift relies on service providers that use servers within the EU. There are no plans to transfer data to third countries. Nevertheless, a residual risk cannot currently be eliminated with regard to the lack of data processing transparency and transfers to a third country when using AI.
If you are not prepared to accept the risks described, you should refrain from using the chat tool.

III. Legal basis

When using the chat tool, data is processed on the basis of your consent in accordance with Art. 6 (1) (a) of the GDPR. We use the personal data you may provide to effectively and directly assist our customers and prospective customers. You grant your consent by ticking the box in the chat window. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.
If DialogShift collects personal data for statistical purposes using performance cookies, the data is processed on the basis of your consent in the cookie banner in accordance with Article 6(1)(a) of the GDPR as a result of you ticking the box and/or agreeing to the use of cookies in general. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.
You can also prevent the storage of cookies by configuring your browser settings accordingly. If you do this, you may not be able to fully use the live chat feature or other website features. DialogShift will not share this personal data with third parties. The data will be used by DialogShift exclusively for the purposes of protection and internal statistics.
The purpose and scope of data collection and the further processing and use of the personal data by DialogShift, as well as the relevant rights and setting options to protect privacy, can be found in the DialogShift GmbH privacy policy:
https://www.dialogshift.com/en/gdpr

IV. Duration of storage

Personal data is stored for the time required to fulfil the purpose for which it was collected. This purpose is generally fulfilled as soon as the chat session is terminated, but your personal data will be deleted within 90 days at the latest. We also delete your personal data when you withdraw your consent or object to the processing of personal data. A statutory retention period may prevent deletion.

V. Categories of data recipients

When data is processed by service providers, the personal data is passed on to the service provider. DialogShift acts on behalf of Motel One to ensure that consent is collected and documented in accordance with data protection regulations. DialogShift acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

VI. Place of processing and transfer to third countries

There are no plans to transfer your personal data to a third country outside the EU and the European Economic Area. In addition, we will not transfer your personal data to an international organisation. When providing artificial intelligence, DialogShift relies on service providers that use servers within the EU. Nevertheless, it cannot be entirely ruled out that personal data will be transferred to third countries, e.g. the USA, due to the data being processed using AI.

VII. Automated data processing

There is no automated data processing within the context of Art. 13(22) of the GDPR. Automated processing takes place to the extent described using AI.

B. Essential cookies

This technology is necessary in order to activate the core functionality of the websites. The key services cannot be provided without essential cookies. The user cannot deactivate essential cookies.

I. Usercentrics consent management platform

Usercentrics is a consent management platform via which the declaration of consent of the user to data processing is obtained, administrated and documented in accordance with data protection regulations.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Usercentrics GmbH
Rosental 4, 80331 Munich, Germany

3) Purposes of data processing

• Compliance with legal obligations
• Consent storage

4) Technology used

• Cookies
• Local storage

5) Data attributes

• Consent ‘Yes’ or ‘No’
• Log file data (anonymised IP)

6) Collected data

•   Date and time of the visit
•   Device information
•   Browser information
•   Anonymised IP address
•   Opt-in and opt-out data

7) Legal basis
The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its websites pursuant to Article 6(1)(f) GDPR, as well as obtaining users’ consent in a legally watertight and documented manner pursuant to § 25 TTDSG.

8) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Usercentrics acts on behalf of Motel One to ensure that consent is collected and documented in accordance with data protection regulations. Usercentrics acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

9) Place of processing
European Union

10) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance.
The information stored by Usercentrics is erased after seven days at the latest.
You can find more information about Usercentrics at: https://usercentrics.com/privacy-policy/

II. reCAPTCHA

reCAPTCHA can be used to verify whether the data entered on a page has been entered by a human or an automated program (e.g. a bot). This service is necessary in order to ensure that the websites can be used properly.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Alphabet Inc.
1600 Amphitheatre Parkway, Mountain View, CA 94043, United States of America

3) Purposes of data processing

•   To ensure that our websites are being used by a human and not a bot
•   To operate the website correctly
•   To protect us from automated spam and DDoS attacks

4) Technology used

• Cookies

5) Data attributes

• User input

6) Collected data

This list contains all (personal) data collected from or through the use of this service.
•   IP address
•   Click path
•   Time spent on the page
•   User behaviour on the website
•   Browser language
•   User input
•   JavaScript objects
•   Browser plugins

7) Legal basis
The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its website pursuant to Article 6(1)(f) GDPR.

8) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Alphabet Inc. acts on behalf of Motel One to ensure that the website is operated properly. Alphabet Inc. acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

9) Place of processing
United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). To afford a comparable level of data protection, we have concluded standard contractual clauses with our service provider pursuant to Article 46(2)(c) GDPR.

10) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance.
The information stored by Alphabet Inc. is managed in your Google account, for example, where you can also delete the reCAPTCHA data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/
Click here to read the processor’s privacy policy: https://policies.google.com/privacy?hl=enhttps://policies.google.com/privacy?hl=de
Cookie policy URL https://policies.google.com/technologies/cookies?hl=enhttps://policies.google.com/technologies/cookies?hl=de

C. Technical cookies

Technical cookies facilitate navigation on our websites and the use of essential features. Using technical cookies ensures that, for example, after logging in with a user name and password, the user remains logged in during his or her visit to the site. Additionally, technical cookies make it possible to retain user-specific configurations and settings (e.g. language settings).

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

3) Purposes of data processing
To support the fundamental functions of our websites

4) Technologies used

• Cookies
• Pixel

5) Collected data

•   Basket ID
•   Session ID
•   Language preferences
•   Account authentication information
•   Log-in status information

6) Legal basis
The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its websites pursuant to Article 6(1)(f) GDPR.

7)   Categories of data recipients
Motel One uses the following service providers to process personal data using technical cookies:
•   Computop Wirtschaftsinformatik GmbH
•   Emarsys North America Inc.

They act as the contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing agreement with our service providers in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8) Place of processing
Germany

You can find more information at: www.motel-one.com/en/data-privacy/ and

https://www.the-cloud-one.com/en/data-privacy/https://www.the-cloud-one.com/en/data-privacy/

D. Functional cookies

These cookies are necessary in order to activate the enhanced functionality of the websites. If these cookies are not active, certain features of our websites will not be available.

I. One Click Book

This cookie facilitates booking with just one click, provided that this feature has been activated in the user profile.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

3) Purposes of data processing

• To improve user-friendliness

4) Technology used

• Cookies

5) Collected data

• Information on whether this feature has been added by the user

6) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients
Your personal data will not be passed onto third parties.

8) Place of processing
Germany

9) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.

You can find more information at: www.motel-one.com/en/data-privacy and

https://www.the-cloud-one.com/en/data-privacy/

II. Search history

This cookie makes it easier to enter search strings by pre-filling the search box with the information from your last search.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

3) Purposes of data processing

• To improve user-friendliness

4) Technology used

• Cookies

5) Collected data

•   Dates of arrival and departure
•   Purpose of trip
•   Number of travellers

7) Categories of data recipients
Your personal data will not be passed onto third parties.

8) Place of processing
Germany

You can find more information at: www.motel-one.com/en/data-privacy and

https://www.the-cloud-one.com/en/data-privacy/

E. Analysis and tracking cookies

Tracking and analysis tools are used to ensure the ongoing optimisation and needs-based design of our websites. Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings.

I. Google Analytics, Google BigQuery

Google Analytics is a web analytics service. Google Analytics enables the controller to analyse user behaviour and create customer segments and profiles by using other Google services, such as Google Firebase and the Google Tag Manager.
Google BigQuery is a data management service. Through the use of the Google Cloud infrastructure, Google BigQuery enables the controller to store and manage the data collected. Raw data (GA4 tracking data) is exported in the form of tables that contain user IDs, which are assigned by Google Analytics and Google Firebase.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookies set by
Google Ireland Limited
Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Google Cloud EMEA Limited
70 Sir John Rogerson’s Quay, Dublin, D02 R296, Ireland

3) Purposes of data processing

•   Marketing
•   Advertising
•   Web analytics
•   Analysis of website use in order to optimise the website and adapt its design to meet user requirements
•   Reports on website activity
•   Cross-device tracking in order to optimise the website and adapt its design to meet user requirements
•   Data storage

4) Technologies used

•   Cookies
•   Pixel tags
•   Cross-device tracking with deterministic linking (makes it possible to evaluate the use of online services with various electronic devices by the same person after he or she has logged in)

5) Data attributes

•   IP address (anonymised)
•   User and log-in ID (pseudonymised)
•   Browser information (browser type, referrer/exit pages, the files displayed on our website, operating system, date/time stamp and/or clickstream data)
•   Usage data (views, clicks, duration of use, frequency of use)

6) Collected data

•   IP address
•   User and log-in ID
•   Date and time of the visit
•   Usage data
•   Click path
•   App updates
•   Browser information
•   Device information
•   JavaScript support
•   Pages visited
•   Referrer URL
•   Downloads
•   Flash version
•   Location information
•   Purchasing activities
•   Widget interactions

7) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

8) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Google acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Google acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

9) Place of processing
European Union, United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA).
Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

10) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.
The collected data is erased after 36 months. The data storage location is Frankfurt am Main, Germany.

Click here for more information and to view Google’s data protection settings:
Tools.google.com/dlpage/gaoptout

https://safety.google/privacy/privacy-controls/

Click here to read the processor’s privacy policy: https://policies.google.com/privacy?hl=enhttps://policies.google.com/privacy?hl=de
Cookie policy URL https://policies.google.com/technologies/cookies?hl=enhttps://policies.google.com/technologies/cookies?hl=de

II. Google Tag Manager

This is a tag management system for managing JavaScript and HTML tags which are used to implement tracking and analysis tools (such as Google Analytics). Using tracking and analysis tools, the controller can analyse the behaviour of users and generate customer segments and profiles. No data is stored in Google Tag Manager itself. Google Tag Manager is merely used to transmit data to other data processing systems, such as Google Analytics, which will process your IP address.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Google Ireland Limited
Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

• Management of website tags

4) Collected data
Tag Manager processes your IP address. Apart from that, Google Tag Manager can only activate other tags which might collect and process personal data.

5) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

6) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Google acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Google acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

7) Place of processing
United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

8) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.

You can find further information at:
https://support.google.com/policies/troubleshooter/7575787?hl=enhttps://support.google.com/policies/troubleshooter/7575787?hl=de
Click here for more information and to view Google’s data protection settings: https://safety.google/privacy/privacy-controls/
Click here to read the processor’s privacy policy: https://www.google.com/intl/de/tagmanager/faq.html
Cookie policy URL https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/

III. Google Firebase

Google Firebase is a development platform for mobile and web applications which is used to help develop apps and generate and collect analytical data. Google Firebase uses Google resources and technology such as Google Analytics. Using Google Analytics for Firebase, the controller can analyse the behaviour of users and generate customer segments and profiles.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Google Ireland Limited
Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

• To develop and optimise apps
• Marketing

4)   Technologies used
•   Cookies
•   Pixel tags

5) Data attributes

• User and log-in ID (pseudonymised)

6) Collected data

• Device ID and time stamp

9) Place of processing
Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

10) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent. The collected data is erased after 180 days.

IV. Google Maps

This is an online mapping service.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by
Google Ireland Limited
Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

• To display maps

4) Technology used

• Cookies

5) Data attributes

• Cookies
• Usage data

6) Collected data

• IP address
• Location information

9) Place of processing
European Union

10) Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.

Click here for more information and to view Google’s data protection settings: https://safety.google/privacy/privacy-controls/
Click here to read the processor’s privacy policy: https://policies.google.com/terms?hl=en
Cookie policy URL https://policies.google.com/technologies/cookies?hl=enhttps://policies.google.com/technologies/cookies?hl=de

V. Facebook pixel

Facebook pixel allows the website visitors’ behaviour to be tracked once they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the efficacy of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimised.
A randomly generated user ID and the time of the first visit are also recorded. This ID allows Facebook to recognise returning users on this website and compile data from previous visits.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by
Meta Platforms Ireland Ltd.
4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

3) Purposes of data processing

•   Marketing
•   Advertising
•   Web analytics
•   Analysis of website use in order to optimise the website and adapt its design to meet user requirements

4) Technology used

• Cookies

5) Collected data includes

•   IP address
•   User ID
•   Browser information
•   Usage data

7) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Meta Ireland acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Meta Ireland acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

The data will also be passed onto partners, service providers and external researchers with whom we have also concluded contracts pursuant to Article 28 GDPR and Article 26 GDPR, if required.

8) Place of processing
European Union, United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

The collected data is erased after 90 days.
You can find more information at: https://www.facebook.com/privacy/policy.

F. Marketing cookies

This technology is used by advertisers to display adverts that are relevant to your interests.

I. OWAPro

The web analysis and online marketing controlling system OWAPro from Hurra Communications GmbH (hurra.com) is used for web analysis and the optimisation of online marketing measures. Web analysis primarily helps with the analysis of user streams on the website and the optimisation of online marketing campaigns

1. Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2. Cookie set by
Hurra Communications GmbH, Wollgrasweg 27, 70599 Stuttgart, Germany

3. Purposes of data processing

• Performance
• Advertising

4.   Technologies used
•   Cookies
•   Pixel

5. Collected data

•   Anonymised IP address
•   Pages visited
•   User ID
•   Session ID (cookie)
•   Browser information
•   Location information
•   Referrer URL
•   Click path
•   Device information
•   Date and time of the visit
•   Demographic information
•   Payment methods
•   Language
•   Purchasing activities
•   Cancellations
•   Customer status
•   Transaction details (purchase price, payment method)
•   Conversions

6. Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7. Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Hurra Communications acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Hurra Communications acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8. Place of processing
Germany and Poland

9. Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.
The personal data collected is erased or anonymised after 18 months. Anonymised data is stored for the term of the contract between us (Motel One GmbH) and Hurra Communications GmbH as well as after its expiry.

Click here for more information and to view hurra’s data protection settings: http://ssl.hurra.com/opt-out?cid=600&ln=en
Click here to read the processor’s privacy policy: https://privacy.hurra.com/

II. Google Ads

This is an advertising service.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Google Ireland Limited
Google Building Gordon House, 4 Barrow Street, Dublin D04 E5W5, Ireland

3) Purposes of data processing

• Advertising

4) Technologies used

• Cookies
• Pixel tags

5) Data attributes

•   User agent
•   Conversions
•   Usage data (clicks, views, referrer, URL visits)
•   Google Ad cookie
•   Potentially income
•   Points of contact with advertising media

6. Collected data

•   IP address
•   Browser information
•   Usage data
•   Date and time of the visit
•   Location information
•   Cookie ID

7. Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

8. Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Google acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Google acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

9. Place of processing
United States of America
Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

10. Storage period
Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.
The collected log data is anonymised after nine months and the cookie information is anonymised after 18 months.

Click here for more information and to view Google’s data protection settings: https://safety.google/privacy/privacy-controls/

Click here to read the processor’s privacy policy: https://policies.google.com/privacy?hl=enhttps://policies.google.com/privacy?hl=de

Cookie policy URL https://policies.google.com/technologies/cookies?hl=enhttps://policies.google.com/technologies/cookies?hl=de

III. Pinterest cookie

This is an online pin board service for images and photos with an optional social network with a visual search engine.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Pinterest Inc.
808 Brannan Street, San Francisco, CA 94103-490, United States of America

3) Purposes of data processing

•   Advertising
•   Marketing
•   Retargeting
•   Analysis

4) Technology used

• Cookies

5) Collected data

•   IP address
•   Browser information
•   Website visited
•   Date and time of the visit
•   Device information
•   Usage data

6) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Pinterest acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Pinterest acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8. Place of processing
Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

You can find further information at:
https://help.pinterest.com/en/data-protection-officer-contact-form

https://policy.pinterest.com/en/privacy-policyhttps://policy.pinterest.com/de/privacy-policy
Cookie policy URL https://policy.pinterest.com/en/cookieshttps://policy.pinterest.com/de/cookies

IV. Pinterest tag

This is an online pin board service for images and photos with an optional social network with a visual search engine.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Pinterest Inc.
808 Brannan Street, San Francisco, CA 94103-490, United States of America

3) Purposes of data processing
•   Advertising
•   Marketing
•   Retargeting
•   Analysis
•   Tracking

4) Technologies used: tag/pixel
A direct connection is made between your browser and the Pinterest server via tags. As a result, Pinterest receives information that you have visited our site with your IP address. In turn, Pinterest can link your visit to our website with your user account, provided you have a user account with Pinterest. We can use the information we obtain in this way for displaying Pinterest ads. Data is only collected if you have consented to this, and data is not used for purposes other than those stated.

5) Collected data
•   IP address
•   Browser information such as user agent and cookie ID, and optional unique identifiers
•   Website visited
•   Date and time of the visit
•   Device information
•   Usage data

6) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. Pinterest acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Pinterest acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8) Place of processing
United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

You can find the email address of the data protection officer of the processor below.
https://help.pinterest.com/en/data-protection-officer-contact-form

You can find more information at:
https://policy.pinterest.com/en-gb/privacy-policy

Personalisation and data | Pinterest help
Cookie policy URL https://policy.pinterest.com/en-gb/cookies

V. squarelovin

This service integrates user-generated content into the website (with your consent, e.g. integrated Instagram images with #MotelOne). These images (user-generated content) can be used to book hotel rooms on the website. The squarelovin cookie tracks the booking activity behind each image.

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by
squarelovin Anchor Media GmbH, Budapester Strasse 45, 20253 Hamburg, Germany

3) Purposes of data processing

4) Technology used

• Cookies

5) Collected data

•   Browser information
•   IP address
•   Operating system
•   Internet service provider
•   Date and time of the visit
•   Click path
•   Search queries
•   Referrer URL

7. Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. squarelovin acts on behalf of Motel One to pursue marketing and publicity purposes, for example. squarelovin acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8. Place of processing
Germany.

You can find more information at:
https://squarelovin.com/privacy/

VI. Google Ads Remarketing

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
Google Inc.

1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

3) Purposes of data processing
• Marketing
• Advertising

4) Technology used

• Cookies

5) Collected data includes

• IP address
• Other cookie information

6) Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider. Google acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Google acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8. Place of processing
European Union [according to the old version, also: transmission to the United States of America.
As part of this, personal data is transmitted to a third country (outside the EU/EEA). Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

VII. SurveySparrow

1) Data controller
Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:
SurveySparrow Inc.

3) Purposes of data processing

• Marketing
• Analyses

4) Technology used
• Cookies

5) Collected data
•   Click-through rates
•   IP address
•   Location data
•   Device type
•   Operating system
•   Survey responses

6) Legal basis
Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us through the banner by ticking a box. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients
When a cookie is set by service providers, the personal data is passed on to the service provider. SurveySparrow acts on behalf of Motel One to pursue marketing and publicity purposes, for example. SurveySparrow acts as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8) Place of processing
European Union, transmission to the United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). To afford a comparable level of data protection, we have concluded standard contractual clauses with our service provider pursuant to Article 46(2)(c) GDPR

G. Motel One controller’s data protection officer

The controller’s external data protection officer is:

Dr Karsten Kinast, LL.M.
KINAST Rechtsanwaltsgesellschaft mbH
Hohenzollernring 54
50672 Cologne Germany
Tel.: +49 (0)221 – 222 183 – 0
Email: leidinger@kinast.eu risse@kinast.eu
Website: https://www.kinast.eu

H. Rights of data subjects

The GDPR provides you, as the data subject of personal data processing, with the following rights:

Right to be informed: Article 15 GDPR
According to Art. 15 GDPR, you can request information about your personal data which we process.

Right to rectification: Article 16 GDPR

According to Art. 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data or to have incomplete personal data completed.

Right to erasure: Article 17 GDPR

According to Art. 17 GDPR, you can request the erasure of your personal data we have stored if the processing is no longer necessary to exercise the right to freedom of opinion and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend against legal claims.

Right to restrict processing: Article 18 GDPR
According to Art. 18 GDPR, you have the right to request the restriction of your personal data while the accuracy of this data is being verified or in the event of unlawful data processing.

Right to data portability: Article 20 GDPR
According to Art. 20 GDPR, you have the right to portability for your personal data.

Right to object: Article 21 GDPR
In the case of the processing of your personal data on the basis of legitimate interests pursuant to Art. 6(1)(f) GDPR, you have the right pursuant to Art. 21 GDPR to object to the processing of your personal data if there are grounds for doing so based on your personal situation or if you object to direct advertising. In the case of direct advertising, you have a general right to object that must be adhered to by us without the need to specify a particular situation.

Complaint to a supervisory authority: Article 77 GDPR
According to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority. In general, you can contact the supervisory authority in your usual place of residence, your place of work or our corporate domicile for this purpose.

Revoking consent pursuant to Article 7 GDPR
According to Art. 7(3) GDPR, you can revoke the consent you have granted us at any time. Please note that revoking consent does not affect the lawfulness of the processing carried out based on consent until its revocation.

Further information can be found in our privacy policy at Data protection (motel-one.com).